Sunday 6 December 2009

Life imitating art - and Web 2.0 inspires fashion

There have been many benefits of Web 2.0 and now we are starting to see the art-styles of the new media being used for old media.

Models of today are of the iShot generation and Vogue Italia decided to reflect the importance of self-image in a TwitPic/TweetPic way, allowing the models to pose and shoot themselves.

This Twitter-focus is the second major feature by Vogue Italia on Web 2.0 after they ran a webcam/YouTube issue in January 2007.

We applaud this approach. Just as new developments in cameras aided creativity, often in unexpected ways, so too has the web assisted, developed and changed our ideas of creativity and communication.

Good or bad? We think good, very good. And is the medium still the message? Well from our perspective, the medium is definitely a very large part of the message. Enjoy.