Showing posts with label Apple. Show all posts
Showing posts with label Apple. Show all posts

Tuesday, 24 February 2009

The decline of Microsoft continues - Netbooks and Appple the new winners

The numbers are remarkable given the previous growth of Microsoft - and its former stranglehold on the computer market. While Linux and Apple are increasing market share, Windows is declining.

So although Netbook sales are growing rapidly, Microsoft is missing out:
  • 10 million Netbooks sold in 2008
  • 20 million Netbook sales projection for 2009
  • 30 percent of Netbooks run Linux
Even those Netbooks that run Windows have a significant negative impact for Microsoft as they are not able to charge full price for their OS - which is, anyway, a scandal at $200 to $400 for a laptop or desktop.

The switch to Linux and Apple is hurting Microsoft in other ways as well. Users are no longer forced to buy the over-priced Microsoft Office. They can run the free Open Office instead. So for 2008 the figures are:
  • Microsoft Office sales down 23%
  • Windows OS sales down 8%
Which is all good news for consumers, but bad news for the millionaire employees of Microsoft.

Friday, 13 February 2009

Web to take over from TV soon? Online viewing doubles in two years!

You might have thought the 13-17-year-old bracket have a preference to watch tv shows via the web. That is confirmed with the latest viewing figures for 2008. Almost 3 times more now prefer the online versions, a massive 28% increase over the 2006 figure.

What is more of a surprise is this preference has more than doubled in every age range.

percentage who access full TV programs online 2008 (2006)
13-17 years .. 28% .. (11%)
18-34 years .. 26% .. (12%)
35-49 years .. 16% .... (8%)
50-54 years .... 9% ... (1%)

Overall, for all age ranges, 21% now prefer online viewing (compared to 10% in 2006).

With up to a third of the TV audience online, no wonder Apple is reportedly working on a computer-TV combo - iViewer perhaps, or iStream?

If Apple can bring the convenience of the iPod and iTunes to the craziness that is TV programming, we'll sign up now.